Hooked on Superior Bait & Tackle!
The feeling of being outdoors is nothing short of perfect after a long week at the office. From kids to the elderly, fishing is just the perfect way for you to enjoy what nature has to offer. Leave stress at home and come into the world of fishing at least just for a bit. Fishing is a peaceful activity. Given the level of stress in our daily lives, it is great to sit in silent contemplation in broad daylight, waiting for the fish to bite. And since fish do not bite every five seconds, a fishing outing is a significantly peaceful day, and a great way to get some time alone. Fishing can be a chance for camaraderie. When you are out fishing in a group, preferably with friends and family, a unique bond develops between all participants in the fishing expedition.

There are almost as many types of fishing tackle as there are types of fish. There is simply no way that you could have “one-size-fits-all" when it comes to fishing rods or tackle. Depending on what type of fishing you want to do, you must keep in mind that you will need different ways to prepare yourself. That’s where the expert’s come in. You will not get personal help on the internet so you should head straight to Superior Bait & Tackle for the expert advice they have to offer.

Mark and wife Keri Mathews have been operating their very successful local business since October of 1999. The couple share a mutual passion for the business they started together. They are hands on all the way working side by side. Superior Bait & Tackle offers something that is truly unique to the local community and to sport fisherman all over South Louisiana. They have something special you just won’t find anywhere. Superior Bait & Tackle have all types of fishing gear, accessories, clothing, shoes, glasses and every other product related to fishing, whether it is fresh water, salt water or blue water. These folks have it all including an assortment of other fishing items you just can’t find in the big sports department stores. Superior Bait & Tackle covers the entire spectrum of needs, from the top of the line to the budget friendly fishing tackle.

Superior handles all the very finest high end products, rods, reels and everything else having to do with the fishing adventure, but what really makes them special is the fact they actually handle service work. They can fix all your tackle, specializing in all kinds of repairs including rod and reels. Chances are Mark and Keri can fix, if not they can sell you some new quality equipment at a price that you can afford.

Superior Bait & Tackle is also an online store where you can buy thousands of items all related to fishing, they have everything you can imagine, and if for some reason they don’t have it on hand they can promptly get it for you. Service is not something they take lightly at Superior, service is everything to a small business and Mark and Keri understand that more than anyone. They will go out of their way to help a customer, first of all because they believe that is how it should be done and secondly because they are just down to earth good people who give it all they got. You just want to patronize and support Superior Bait & Tackle because unlike the huge sporting stores you always get that one on one excellent service from people who aren’t there just for a paycheck but who genuinely love what they do and want to assist you with your every need.

Superior can custom design and build you a one of a kind rod using your specifications or their own. When you’re thinking fishing gear think Superior, because they are you one stop shop for virtually everything you will ever need.

If you’re planning on going fishing check with Mike and Keri because they know all the boat captains and who specializes in what type of fishing, they will give you the inside scoop, so your fishing trip will be a great success. Visit their website or better yet come and visit with them at the store, they will be glad to meet you and show you around.
Freshwater Fishing Tackle Basics!
Those looking to get into the world of fishing will need to have some basic elements that you will need to keep in mind when you are considering freshwater fishing tackle. These are the items that are going to help make your experience more enjoyable and help you to catch fish easier. It is because of this that you will want to ensure that you have some of the basic fishing tackle items like weights, rods and bait which are essential for the avid fisherman.

Perhaps the most important part of the freshwater fishing tackle ensemble is the fishing rod. This unit consists of your reel, fishing line and the physical pole you hold. Generally, you will want to have a fiberglass or carbon fiber unit for freshwater fish. For trout and similar stronger fish, you are going to want to ensure your rod is thicker, with a large hook on the end. In addition, you will need weights to get deeper into the water as well.

When you are looking at fishing tackle, you will want to be sure that you take the time to look over the fishing line and hook. These items play a strong role in terms of freshwater fishing tackle. Of course, depending on what you are looking to catch you might not need too much. Carp and bass for example are going to require light lines that have smaller hooks on them. While trout will require that you have a thicker line that offers a larger hook. Keep in mind the type of fish you want to catch before you set out and purchase your fishing tackle.

While you are looking over your different options for a pole, you may want to consider that both bass and trout could potentially use some of the same tackle as well. In some cases, you can use the same hook for bass that you would use for trout, but it would not be possible to go the other way because of the demands of both fish.

You need to consider the items these fish would find and then offer it to them on your pole. Some people prefer to use artificial bait, while others prefer to use live bait. For freshwater, you will want to have grubs and worms as most fish will be attracted to both. Be sure you if you use an artificial choice, you don't go to the extreme you could scare off your potential catch.

Clearly, you will see that fishing tackle is not only important when you are looking to head out fishing, but also the fact that you need to have equipment that is designed for the particular species of fish that you are looking to catch as well. There are some variances that you can take into consideration, just be sure you consider the largest fish you want to be able to catch in the process.

Of course, there are many more things that will more than likely be in your tackle box, but if you make a stop at Superior they will be able to supply you with all the things that can get you started. Have fun and good fishing!

  • A cell phone. In case of an emergency.
  • A can of bug spray.
  • A pair of needle nosed pliers.
  • An assortment of lures. And back-ups of your favorites.
  • An assortment of sinkers. You'll want to have various sizes.
  • An assortment of hooks. You're going to want four or five different sized hooks at least.
  • Jig heads and twister tails.
  • Spare spools for your reels.
  • First aid kit.
  • Sunscreen.
  • Sun glasses
  • Plenty of water, lunch and snacks.
Five Things You Absolutely Must Have in Your Sea Fishing Tackle Box!
Deep sea fishing is a sport that you must be prepared for, and it’s not for everyone. But for others who take the time to have a deep sea fishing experience, it can be quite rewarding. The adrenaline rush you get as you pull that swordfish or marlin over the side of the boat is unmatched by any other experience.

Your sea fishing tackle box is not just a box that holds your hooks, baits and lures. There are other important items that your tackle box should hold.

An essential piece of equipment that you must always have with you whenever you go out to the sea and fish is your sea fishing tackle box. Your sea fishing tackle box is the container in which you should store your fishing hooks, your baits and lures, and all the other small items that form part of your fishing gear.

Why is your sea fishing tackle box so important for your fishing trips? For one, it keeps all your equipment in one place, making it easier for you to find things whenever you need them. For another, a good tackle box will help protect your gear. Also, keeping all your gear in your tackle box will help prevent accidents stemming from misplaced gear.

But it is not just hooks, baits and lures that your sea fishing tackle box should contain. It should also contain tools that will help you maintain your gear, as well as other things that may be handy in case of emergencies.

Your sea fishing tackle box is more than just a compartmented box for storing your hooks, baits and lures. All the small equipment that you would need to add more convenience to your fishing trip should be in your sea fishing tackle box. Perhaps the five most important things that your sea fishing tackle box should have are the following:

  • A utility knife. There are so many uses for a utility knife in any fishing trip. They can be used to cut lines, to clean out your catch, slice up bait or even open food cans. For your fishing trips, you can get a stainless steel knife that is sharp and rust-proof. You can also bring a Swiss Army knife, like the ones made famous by MacGyver.
  • A small file. A good file is handy for keeping your knife sharp, and you would always want to work with a sharp knife. You would also need to work with sharp fishing hooks, so you can use your file on them. As an alternative to a file, you can get yourself a Swiss Army knife that has a built-in file, a whetstone, or even a fingernail cutter that has a file.
  • Thin-nosed pliers. Thin-nosed pliers are also called needlenoses. A pair of pliers is a versatile and handy tool to have on a fishing trip. It can cut wires and pry hooks out of the fish’s mouth. You can even use it as a makeshift hammer.
  • Sunscreen. This is an absolute must when you go on a fishing trip. When you are fishing out there at sea, it is highly likely that you would be out in the sun for most of the day. You would need to protect your skin from UV exposure, and for that, you would need sunscreen.
  • A small first aid bag. If you do not have a separate first aid kit all ready, you should have a small pouch in your sea fishing tackle box. It should contain somemedicine for motion sickness, aspirin, antacids, rubbing alcohol or antiseptic, cotton balls,and bandage.
Organizing Your Fishing Gear!
There are all different kinds of fishermen throughout South Louisiana. Some have been reeling in the "big one" for decades, whereas others can only dream of the day when the "big one" bites. Many fishermen like freshwater lakes, some like rivers or streams, and then there are those who prefer the ocean. Regardless of age, experience, or preference, there is one must: the right equipment and an organized tackle box.

Most fishermen have accumulated various lures, tackle, rods, and reels over the years. They have developed favorites, and they certainly have discovered which equipment works best in which conditions. Being prepared with the right equipment to suit the fishing conditions will make or break a fishing trip. One way to prepare yourself as a fisherman is to have an organized tackle box.

Organizing all of your gear, especially what is located in your tackle box, has many advantages. Some of these include:

  • Quick lure exchange. Whether you are in the middle of a tournament or just enjoying a Saturday afternoon, no one likes wasting time changing their lures. With a tackle box that is organized you are bound to spend more time with your line in the water.
  • Many fishermen don't fish in the same fishing spot every time they go out. In fact, some may fish in the ocean one day and on the lake the next. If your gear is organized according to what conditions you will be fishing in, you will most likely have a more successful trip. Better yet, organize two different tackle boxes; one for freshwater fishing and the other for saltwater fishing.
  • No tangled lures! That is the worst; you get out onto the water and are all set to go, only to find that all of your lures are tangled into a huge mess. You end up spending half of your time fixing the jumbled mess. By using a tackle box that is designed to separate lures and keep them from tangling with other lures you are going to save yourself a lot of time.
Fishing Rod Storage!
Fishing rod storage is something that a lot of people tend to forget when it comes to the sport of fishing. It is a very important part of the sport and we will look at some of the ideas that can help extend the life of your fishing rods.

Washing the fishing rods you own after every use is very important. Use soapy water to do this and then make sure that they are rinsed off well with warm water. This can prevent any corrosion from occurring to the fishing rods. Once they are all washed and rinsed you need to dry them. They need to be completely dry as they will promote the growth of mildew and mold if they are put away with dampness around them.

Going over the rod before putting it away is another thing that should be done. This can help you make any repairs to damaged guides or change the line if necessary before putting the rods away. By having these things done in advance you will know that your fishing rods are in good shape for the next time you want to use them.

A lot of the rods people use now is those that come apart in different sections. Waxing the areas that these rods join can help keep them free to be put together and taken apart easily. Wax is very cheap and can be found at Superior Bait & Tackle.

The case that a person uses for storing the fishing rods is another thing that needs to be used with care. You do not want to ram the rod into the case as this can wreck the guides. Taking your time can ensure that this will not happen and that your rod will stay in the shape it was when you were getting ready to put it in the case.

People that store their fishing rods in the garage often hang them from hooks they place on the wall. By making sure that you alternate the direction of each rod you are storing you can prevent tangled line issues from happening. This is one of the most frustrating problems that people have that store their fishing rods in a garage.

Use the internet to help you find out other tips regarding fishing rod storage. There are a lot of sites that have very useful information and many of them have message boards and forums that offer tips from people that have been in this type of position. Some of these ideas may prove to be some of the most worthwhile things you have ever done.

The way that a person goes about fishing rod storage can prevent a lot of harmful things from happening to your fishing rods. Many people have passed down organizational tips from father to son. It is also the perfect way to keep all of the rods that you own in optimal condition. This in itself will enhance the life that your will have.
3 Things You Must Know to Catch More Fish!
You don't have to be a biologist to be a great angler, but being aware of the fishes senses, feeding habits, and habitat preferences will phenomenally increase your catch.

Fish Senses: All fish have 4 main senses- Vision, Lateral Line, Hearing, and Smell. Together these senses tell the fish about the world around them

Vision - All predatory fish have great vision, but it is important to know that the amount of color they can see varies depending on the depth of water they typically live in. Shallow-water fish have great color vision while deep-water fish have little to none. Think about it, having color vision in deep water would be worthless anyway. After 10 feet red is completely filtered out and yellow after 20 feet. So when fishing deeper water a 'flashy' shiny type lure will probably be more effective than a vibrantly colored one and Vice Versa.

Lateral Line - When water becomes too murky or dark for predatory fish to effectively see their prey they use this nifty little sense that enables them to pick up vibrations. The lateral line is so amazing at picking up vibrations that a fish can tell how big another fish is, how fast it's moving and in what direction!

Hearing - for fish hearing is much like an extension of their lateral line. They can pick up vibrations in the water, but because they have no ear drum the vibrations are sent straight to their body tissue. A rattling lure can be picked up very well by a fishes hearing, however I believe that the main purpose of their hearing is to maintain an equilibrium.

Smell - Most fish have a very acute sense of smell, however, some have a better sense of smell than others. For instance, catfish have an amazing sense of smell and because their vision is so poor they almost solely rely on their sense of smell to find food. Other fish like trout, salmon and sunfish also use their sense of smell. Using a scented lure would be a good choice if fishing for one of these. Fish that do not use smell as much would include: bass, pike, and walleye.

Feeding Habits: All fish are opportunistic feeders. This means that fish go to where the food is. Most of the time it's not even necessary to use a lure that looks realistic, but it should have a similar size and swim pattern as their target prey would. Learn what type of food your target catch typically eats and fish where that food is most likely to be. You always want to be around when there is a feeding frenzy so it's important to note things that most often trigger feeding frenzies might include: Insect hatches, approaching storms, and even wind pounding into the shoreline.

Habitat: The habitat is the environment that a fish lives in. Every fish species has its' own preference of cover, structure, and spawning grounds. When you can't find a feeding frenzy these are the places you want to look. It is crucial to know the preferred habitat of the fish you want to catch if you're ever going to catch it! Different species require different water temperatures and dissolved oxygen levels. Usually the warmest water is found on top or in the shallows and the coldest water is always on the bottom except in winter. Know what water temperature your fish prefer and you will always find them.
10249 Cashel DriveBaton Rouge, LA 70815225-205-1027